“Online People Support Breakups”: Dem Wa Facebook Explains Why She Hides Her Boyfriend From Social Media
Popular digital content creator and comedian Millicent Ayuwa, popularly known as Dem Wa Facebook, has opened up about why she has deliberately chosen to keep her relationship away from social media despite being deeply in love.
Speaking candidly during an interview, the comedian explained that she is not hiding her boyfriend but instead protecting her peace, relationship and personal life from unnecessary online pressure.
According to Dem Wa Facebook, social media users rarely support healthy relationships and instead thrive on gossip, criticism and breakup rumours.
“I’m not hiding the man; mimi niliamua tu privacy. Am not hiding him because he is the best man; I love him, and he is very caring,” she said.
“Online People Support Breakups”
The comedian noted that once social media users discover someone’s partner, they immediately begin analysing every detail about the relationship.
According to her, people online often criticise appearance, compatibility and even posting habits between couples.

“Online people do not support relationships; they support break-up,” Dem Wa Facebook stated.
She further explained that negative comments from strangers can slowly influence someone’s thinking and create doubt within a relationship.
“Wataamka wakuambie mtu wako si type yako na hiyo kitu ikikuingia unaweza jisahau na useme na ni ukweli wameona huyu si type yangu,” she added.
Dem Wa Facebook Says Online Gossip Creates Stress
The comedian also pointed out that social media gossip can create unnecessary tension in relationships, especially when fans begin speculating over simple situations.
According to her, people online can easily connect someone’s partner to other individuals seen together at public events or social gatherings.
She added that even going a few weeks without posting a partner can quickly trigger breakup rumours online.

“Tena akikaa ka two weeks bila kukupost wataanza rumours, wameachana, siku hizi hawaendi mahali pamoja,” she explained.
Dem Wa Facebook said this is one of the reasons she prefers keeping her personal and family life away from public attention.
“For me niliingia kama Dem wa Facebook na ikifika kwa Millicent na familia yangu hiyo ni under water,” she stated.
“I Don’t Want My Brand to Change”
The comedian further explained that introducing her boyfriend publicly would likely interfere with her personal brand as a content creator and comedian.
According to Dem Wa Facebook, followers often shift focus from a creator’s work once relationships become public online.
She claimed that instead of engaging with content posted for clients or brand partnerships, many followers begin focusing entirely on relationship matters.
“Pia wakimwona na dem mahali watandika kwa comment,” she said while describing how online gossip can distract creators from their careers.

She added that many online personalities slowly lose their original identity after introducing partners and family content to their audiences.
“Once nimemuintroduce direction ya Dem wa Facebook itapotea, itakuja Dem wa Facebook family and it will interfere with the Dem wa Facebook brand,” she stated.
Protecting Peace and Privacy
Dem Wa Facebook maintained that keeping certain parts of life private helps protect peace of mind and allows creators to focus on their goals without unnecessary public pressure.
Her remarks have since sparked conversations online, with many social media users agreeing that relationships often attract criticism and unrealistic expectations online.
Others praised the comedian for choosing privacy while still openly appreciating her partner.
The content creator continues to remain one of Kenya’s most popular online personalities through her relatable comedy skits, viral humour and outspoken personality.

